Privacy Policy
Effective Date: August 2022
1. Introduction and Overview
This Privacy Policy provides a comprehensive description of how Vert Law Group PC ("Vert," "we," "our," or "us") collects, uses, and discloses information about you as well as your rights and choices regarding such information. It applies to any online location controlled by us that links to this Privacy Policy, including our website and client portal (the "Service").
By using the Service, you agree to our Terms of Use and to our collection, use and disclosure practices, and other activities as described in this Privacy Policy. If you do not agree, discontinue use of the Service.
Notwithstanding anything to the contrary in this Privacy Policy, this Privacy Policy is not to be construed in a way (and we will not take any such action) that violates applicable law(s) regulating the legal profession, including the attorney-client privilege and/or the attorney work product doctrine.
If you have any questions or wish to exercise your rights and choices, please contact us as set out in the "Contact Us" section.
2. Information Collection
Information You Provide through the Service
We collect information about you when you use the Service, including information you provide when you access our content or contact us. The categories of information we collect include:
- Contact Data: including your first and last name, email address, and phone number.
- Account Credentials: including your password, password hints, and information for authentication and account access.
- Demographic Data: including your country.
- Billing Data: including your payment instrument number (such as a credit or debit card number), expiration date, and security code as necessary to process your payments.
- Content: including content within any messages you send to us (such as feedback) or publicly post on the Service.
Information Regarding Your Case
In connection with retaining Vert for legal services, you may submit information to us about your case or claim, including through our client portal. Your case or claim data as well as any other information we collect through the client portal may be subject to attorney-client privilege and other additional terms and privacy provisions.
Information Collected Automatically
In addition, we automatically collect information when you use the Service. The categories of information we automatically collect include:
- Service Use Data: including data about features you use, pages you visit, emails and advertisements you view.
- Device Data: including data about the type of device or browser you use, your device's operating software, your internet service provider.
- Location Data: including non-precise location data (such as location derived from an IP address).
Tracking Technologies
- Cookies: small data files stored on your browser that save data about your visit.
- Pixels: code embedded in a service that sends information about your use to a server.
- Device Fingerprinting: the process of analyzing and combining sets of data elements from your device's browser.
3. Use of Information
We collect and use information in accordance with the practices described in this Privacy Policy. Our purposes for collecting and using information include:
- Providing the Service to you.
- Preventing and addressing fraud, breach of policies or terms, or threats or harm.
- Understanding trends, usage, and activities to make business and marketing decisions.
- Communicating with you about updates, billing updates, security alerts, and changes to policies.
- Personalizing your experience to show you content we believe you will find interesting.
- Engaging in direct marketing, promotional communications, and advertising.
- Fulfilling any purpose at your direction.
- With notice to you and your consent.
4. Disclosure of Information
We disclose the information we collect in accordance with the practices described in this Privacy Policy. The categories of persons to whom we disclose information include:
- Service Providers and Contractors: We disclose information to service providers and contractors that process information on our behalf.
- Analytics and Advertising: We disclose information to vendors and other parties for analytics and advertising related purposes.
- Affiliates: We disclose information to our affiliates and related entities.
- Partners: We disclose information to our partners in connection with offering co-branded services.
- Lawyers: We share information with prospective lawyers we work with in order to determine whether we can provide you with legal assistance.
- Merger or Acquisition: We disclose information in connection with any proposed or actual merger, purchase, sale or any other type of acquisition.
- Security and Compelled Disclosure: We disclose information to comply with the law or other legal process.
5. Analytics and Advertising
We use analytics services, such as Google Analytics, to help us understand how users access and use the Service. In addition, we work with agencies, advertisers, ad networks, and other technology services to place ads about our products and services on other websites and services.
As part of this process, we may incorporate tracking technologies into our own Service (including our website and emails) as well as into our ads displayed on other websites and services. Some of these tracking technologies may track your activities across time and services for purposes of associating the different devices you use, and delivering relevant ads and/or other content to you ("Interest-based Advertising").
6. Your Rights and Choices
Account Management
You may access, update, or delete certain information that you have provided to us through your account by visiting your account settings.
Tracking Technology Management
Cookies: Most browsers accept cookies by default. You can instruct your browser, by changing its settings, to decline or delete cookies.
Do Not Track: Your browser settings may allow you to automatically transmit a "Do Not Track" signal to online services you visit.
Communications
You can unsubscribe from receiving promotional emails by following the unsubscribe instructions at the bottom of the email, or emailing us at service@vertfirm.com with the word UNSUBSCRIBE in the subject field.
7. Children
The Service is not directed toward children under 13 years old, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe we have collected personal information from children, please contact us at service@vertfirm.com.
8. Data Security
We implement and maintain reasonable administrative, physical, and technical security safeguards to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. Nevertheless, transmission via the internet is not completely secure and we cannot guarantee the security of information about you.
9. International Transfer
We are based in the U.S. and the information we collect is governed by U.S. law. If you are accessing the Service from outside of the U.S., please be aware that information collected through the Service may be transferred to, processed, stored, and used in the U.S. and other jurisdictions.
10. Changes to this Privacy Policy
We reserve the right to revise and reissue this Privacy Policy at any time. Any changes will be effective immediately upon posting of the revised Privacy Policy. Your continued use of our Service indicates your consent to the Privacy Policy then posted.
11. Contact Us
If you have any questions about our data practices, or experience any difficulty accessing the information in this Privacy Policy, please contact us:
- By email: service@vertfirm.com
- By mail: 7077 E. Marilyn Road Suite #130, Scottsdale, AZ 85254
12. California Residents
The California Consumer Privacy Act ("CCPA"), and its replacement the California Privacy Rights Act ("CPRA"), provide additional rights to California residents.
Notice of Collection
We have collected the following categories of personal information in the past 12 months:
- Identifiers, including name, email address, and online identifiers.
- Customer records, including phone number, billing address, and credit or debit card information.
- Commercial or transactions information, including records of services purchased.
- Internet activity, including browsing history and interactions with a website.
- Non-precise geolocation data, including location derived from an IP address.
- Inferences drawn from any of the information identified in this section.
Right to Know, Correct, and Delete
You have the right to know certain details about our data practices, to correct inaccuracies in your personal data, and to delete your personal data.
Right to Opt-Out
You have the right to opt-out of the "sale" or "sharing" of your personal information by us to third parties at any time by emailing us at service@vertfirm.com.
13. Nevada Residents
We do not sell and will not sell your covered information (as those terms are defined by NRS 603A.340).
14. Virginia Residents
The Virginia Consumer Data Protection Act ("VCDPA") provides additional rights to Virginia residents. You have the following rights under the VCDPA:
- To confirm whether or not we are processing your personal data
- To access your personal data
- To correct inaccuracies in your personal data
- To delete your personal data
- To obtain a copy of your personal data in a portable format
- To opt out of the processing of personal data for purposes of targeted advertising
To exercise any of these rights, please contact us at service@vertfirm.com.